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Join SAP leaders, industry experts, and peers at the world tour of our flagship event series for the showcase of SAP’s bold new AI vision and a reimagined Joule experience.
This event is designed around what matters most to you. As AI continues to transform the way businesses operate, we’ll focus on the challenges, opportunities, and decisions that matter right now. Expect thought-provoking sessions, meaningful conversations with peers and experts, and a carefully curated experience that delivers practical insights you can take back to your organisation.
Agenda.
8:30am
Credit
9:30am
Opening keynote
Executive Host: Carla Masperi, Chief Executive Officer, SAP Italy
10:30am
Parallel sessions – Meet Partners and SAP Experts
1:00pm
Business Lunch
2:30pm
Parallel sessions – Meet Partners and SAP Experts
4:00pm
Closing keynote and SAP Awards
5:00pm
Final show
Session.
Transportation & Collaboration in the Steel Industry: The Celsa Group Experience.
Wednesday, Oct 14 | 11:35 AM – 11:50 AM CEST | Demo Point 2
The steel industry faces significant challenges in terms of transportation costs, supply chain visibility, and collaboration with logistics operators. Through the case study of Celsa Group, we will explore how SAP Transportation Management and SAP Business Network Freight Collaboration have enabled the digitization and standardization of end-to-end transportation processes, improving collaboration with carriers, increasing operational visibility, and generating tangible benefits in terms of efficiency, resource utilization, and service quality.
Why attend.
Learn about Joule’s specialised AI agents and role-based assistants.
Experience live demos and see how real customers get results with Joule.
Connect with experts, partners, and peers to talk AI strategy and gain insights.
Experts.
Andrea
Ricciarelli
Ricciarelli
Andrea has over 20 years of expertise in Logistics and Supply Chain Management, helping companies drive business and social value through sustainability. He leads end-to-end transformation, working closely with stakeholders to build buy-in for future-ready operating models. Passionate about resilience and innovation, Andrea leverages technologies like AI, machine learning, IoT, and cloud computing to shape adaptive supply chains in a rapidly evolving global landscape.
Managing Partner,
Westernacher Consulting Italy
Westernacher Consulting Italy
Margherita
Capristo
Capristo
Margherita is an SAP EWM consultant with more than eight years of hands-on experience in end-to-end implementation, system integration, S/4HANA migrations and warehouse automation across different industries, particularly retail. In the past years she has successfully led multicultural teams on international projects, delivering optimized, automated, and scalable warehouse solutions in complex logistics environments.
SAP EWM Consultant,
Westernacher Consulting Italy
Westernacher Consulting Italy
